# A business that scales with the value of intelligence

DevFeed: [A business that scales with the value of intelligence](<https://devfeed.tech/articles/a-business-that-scales-with-the-value-of-intelligence-6265.md>)

Original publisher: [Read original article](<https://openai.com/index/a-business-that-scales-with-the-value-of-intelligence>)

Published: 2026-01-18T10:00:00Z

Content type: opinion

Language: en

Sources: [OpenAI News](<https://devfeed.tech/sources/openai-news.md>)

Topics: [AI Chat](<https://devfeed.tech/topics/ai-chat.md>), [AI-assisted coding](<https://devfeed.tech/topics/ai-assisted-coding.md>)

Tags: [api](<https://devfeed.tech/tags/api.md>), [apis](<https://devfeed.tech/tags/apis.md>), [business](<https://devfeed.tech/tags/business.md>), [chatgpt](<https://devfeed.tech/tags/chatgpt.md>), [company](<https://devfeed.tech/tags/company.md>), [developers](<https://devfeed.tech/tags/developers.md>), [openai](<https://devfeed.tech/tags/openai.md>), [platform](<https://devfeed.tech/tags/platform.md>), [workflows](<https://devfeed.tech/tags/workflows.md>)

## AI overview

OpenAI describes a business model designed to scale with the value users receive from ChatGPT. It cites subscriptions, workplace pricing, and APIs that let developers and enterprises embed intelligence in products and workflows.

## Source excerpt

OpenAI's business model scales with intelligence--spanning subscriptions, API, ads, commerce, and compute--driven by deepening ChatGPT adoption.