# Analytics Labels for Messaging Campaigns

DevFeed: [Analytics Labels for Messaging Campaigns](<https://devfeed.tech/articles/analytics-labels-for-messaging-campaigns-16404.md>)

Original publisher: [Read original article](<https://firebase.blog/posts/2021/09/analytics-labels-app-messaging-campaigns>)

Author: Andrea Wu

Published: 2021-09-30T00:00:00Z

Content type: tutorial

Language: en

Sources: [Firebase Blog](<https://devfeed.tech/sources/firebase-blog.md>)

Topics: [Firebase](<https://devfeed.tech/topics/firebase.md>), [Messaging](<https://devfeed.tech/topics/messaging.md>), [Google Analytics](<https://devfeed.tech/topics/google-analytics.md>), [Cloud](<https://devfeed.tech/topics/cloud.md>)

Tags: [analytics](<https://devfeed.tech/tags/analytics.md>), [cloud-messaging](<https://devfeed.tech/tags/cloud-messaging.md>), [firebase](<https://devfeed.tech/tags/firebase.md>), [google-analytics](<https://devfeed.tech/tags/google-analytics.md>), [messaging](<https://devfeed.tech/tags/messaging.md>), [tutorials](<https://devfeed.tech/tags/tutorials.md>), [updates](<https://devfeed.tech/tags/updates.md>)

## AI overview

Firebase Cloud Messaging analytics labels let developers associate messages with a text label and use Google Analytics to track notification-related events beyond sent counts. Labels can be applied through the Firebase Cloud Messaging API or Firebase Console campaigns, then used to filter reports and analyze notification impact.

## Source excerpt

News, tutorials, and updates from the Firebase team.