# Announcing Better A/B Testing with Firebase

DevFeed: [Announcing Better A/B Testing with Firebase](<https://devfeed.tech/articles/announcing-better-a-b-testing-with-firebase-16234.md>)

Original publisher: [Read original article](<https://firebase.blog/posts/2017/11/announcing-better-ab-testing-with>)

Author: Todd Kerpelman

Published: 2017-11-06T00:00:00Z

Content type: release

Language: en

Sources: [Firebase Blog](<https://devfeed.tech/sources/firebase-blog.md>)

Topics: [A/B Testing](<https://devfeed.tech/topics/a-b-testing.md>), [Firebase](<https://devfeed.tech/topics/firebase.md>), [experiments](<https://devfeed.tech/topics/experiments.md>), [Google Analytics](<https://devfeed.tech/topics/google-analytics.md>)

Tags: [a-b-testing](<https://devfeed.tech/tags/a-b-testing.md>), [analytics](<https://devfeed.tech/tags/analytics.md>), [firebase](<https://devfeed.tech/tags/firebase.md>), [firebase-remote-config](<https://devfeed.tech/tags/firebase-remote-config.md>), [google-analytics](<https://devfeed.tech/tags/google-analytics.md>), [launch](<https://devfeed.tech/tags/launch.md>), [remote-config](<https://devfeed.tech/tags/remote-config.md>), [retention](<https://devfeed.tech/tags/retention.md>), [revenue](<https://devfeed.tech/tags/revenue.md>), [testing](<https://devfeed.tech/tags/testing.md>), [updates](<https://devfeed.tech/tags/updates.md>)

## AI overview

Firebase introduces a new A/B testing feature that works with Remote Config and notifications. Developers can define audiences, variants, and experiment goals, while Firebase delivers variations to randomly selected users and measures results over time.

## Source excerpt

News, tutorials, and updates from the Firebase team.