# Beyond the data: what a Business Analyst does at Nubank

DevFeed: [Beyond the data: what a Business Analyst does at Nubank](<https://devfeed.tech/articles/beyond-the-data-what-a-business-analyst-does-at-nubank-38846.md>)

Original publisher: [Read original article](<https://building.nubank.com/beyond-the-data-what-a-business-analyst-does-at-nubank/>)

Author: Nubank Editorial

Published: 2026-09-15T12:14:41Z

Content type: opinion

Language: en

Sources: [Nubank](<https://devfeed.tech/sources/nubank.md>)

Topics: [Data analysis](<https://devfeed.tech/topics/data-analysis.md>), [decision-making](<https://devfeed.tech/topics/decision-making.md>), [context](<https://devfeed.tech/topics/context.md>), [Tech Lead](<https://devfeed.tech/topics/tech-lead.md>)

Tags: [adoption](<https://devfeed.tech/tags/adoption.md>), [business-analyst](<https://devfeed.tech/tags/business-analyst.md>), [data](<https://devfeed.tech/tags/data.md>), [data-analysis](<https://devfeed.tech/tags/data-analysis.md>), [data-analytics](<https://devfeed.tech/tags/data-analytics.md>), [data-science-machine-learning](<https://devfeed.tech/tags/data-science-machine-learning.md>), [decision-making](<https://devfeed.tech/tags/decision-making.md>), [manager](<https://devfeed.tech/tags/manager.md>), [tech-lead](<https://devfeed.tech/tags/tech-lead.md>), [user-experience](<https://devfeed.tech/tags/user-experience.md>)

## AI overview

A first-person account of the Business Analyst role at Nubank, describing how BAs connect data analysis, context, and experimentation to product and business decisions. The article emphasizes clarifying trade-offs, investigating metrics, and collaborating with product and technical roles.

## Source excerpt

Understand how Business Analysts at Nubank use data, context, and experimentation to guide product decisions. The post Beyond the data: what a Business Analyst does at Nubank appeared first on Building Nubank.