# Branch chose Neon for its true Postgres and serverless nature

DevFeed: [Branch chose Neon for its true Postgres and serverless nature](<https://devfeed.tech/articles/branch-chose-neon-for-its-true-postgres-and-serverless-nature-5035.md>)

Original publisher: [Read original article](<https://neon.com/blog/branch-chose-neon-for-its-true-postgres-and-serverless-nature>)

Author: Raouf Chebri

Published: 2024-01-18T08:41:35Z

Content type: article

Language: en

Sources: [Blog -- Neon Docs](<https://devfeed.tech/sources/blog-neon-docs.md>)

Topics: [Serverless](<https://devfeed.tech/topics/serverless.md>), [Databases](<https://devfeed.tech/topics/databases.md>), [NoSQL](<https://devfeed.tech/topics/nosql.md>), [AWS Lambda](<https://devfeed.tech/topics/aws-lambda.md>), [Algolia](<https://devfeed.tech/topics/algolia.md>), [ZEIT](<https://devfeed.tech/topics/zeit.md>), [Amazon Web Services](<https://devfeed.tech/topics/aws.md>)

Tags: [algolia](<https://devfeed.tech/tags/algolia.md>), [aws](<https://devfeed.tech/tags/aws.md>), [aws-lambda](<https://devfeed.tech/tags/aws-lambda.md>), [case-studies](<https://devfeed.tech/tags/case-studies.md>), [cost](<https://devfeed.tech/tags/cost.md>), [database](<https://devfeed.tech/tags/database.md>), [infrastructure](<https://devfeed.tech/tags/infrastructure.md>), [serverless](<https://devfeed.tech/tags/serverless.md>), [testing](<https://devfeed.tech/tags/testing.md>), [vercel](<https://devfeed.tech/tags/vercel.md>), [workflow](<https://devfeed.tech/tags/workflow.md>)

## AI overview

Branch chose Neon Serverless Postgres after Amazon DynamoDB and Aurora Serverless failed to meet its needs for flexible complex queries, rapid scaling, scaling to zero, and cost efficiency. Neon's database branching also gives developers isolated deployment environments and reduces infrastructure-management work.

## Source excerpt

Using Neon has meant our developers can continue to spend their time on things that meaningfully drive the business forward, instead of babysitting infrastructure. Adithya Reddy, Developer 4 at Branch Branch is a leader in innovative home and auto insurance that's simple to buy a...