# Celebrating Cerebration: ON CREATIVITY - by Isaac Asimov

DevFeed: [Celebrating Cerebration: ON CREATIVITY - by Isaac Asimov](<https://devfeed.tech/articles/celebrating-cerebration-on-creativity-by-isaac-asimov-36256.md>)

Original publisher: [Read original article](<https://berthub.eu/articles/posts/asimov-on-creativity/>)

Published: 2023-03-13T08:13:10Z

Content type: opinion

Language: en

Sources: [Bert Hubert's writings](<https://devfeed.tech/sources/bert-hubert-s-writings.md>)

Topics: [Isaac](<https://devfeed.tech/topics/isaac.md>), [context](<https://devfeed.tech/topics/context.md>)

Tags: [article](<https://devfeed.tech/tags/article.md>), [essay](<https://devfeed.tech/tags/essay.md>), [innovation](<https://devfeed.tech/tags/innovation.md>), [isaac](<https://devfeed.tech/tags/isaac.md>), [pdf](<https://devfeed.tech/tags/pdf.md>), [science](<https://devfeed.tech/tags/science.md>)

## AI overview

This article preserves and contextualizes Isaac Asimov's 1959 essay on cerebration and the difficulty of generating genuinely new ideas. It discusses the essay's historical context, changing social norms, and the possible continuing value of Asimov's techniques for encouraging innovation.

## Source excerpt

"The history of human thought would make it seem that there is difficulty in thinking of an idea even when all the facts are on the table" - Isaac Asimov In 2014, MIT's Technology Review wrote a very interesting article about an attempt to have Isaac Asimov be part of a group of scientists attempting to think outside of the box. In this article they included a 1959 essay that Asimov wrote instead of continuing to taking part in this (classified) government work.