# Ditching Google Analytics for Fathom

DevFeed: [Ditching Google Analytics for Fathom](<https://devfeed.tech/articles/ditching-google-analytics-for-fathom-3622.md>)

Original publisher: [Read original article](<https://laravel.com/blog/ditching-google-analytics-for-fathom>)

Author: James Brooks

Published: 2022-08-30T09:06:00Z

Content type: opinion

Language: en

Sources: [Laravel Blog](<https://devfeed.tech/sources/laravel-blog.md>)

Topics: [Google Analytics](<https://devfeed.tech/topics/google-analytics.md>), [Livewire](<https://devfeed.tech/topics/livewire.md>), [Vapor](<https://devfeed.tech/topics/swift-vapor.md>)

Tags: [analytics](<https://devfeed.tech/tags/analytics.md>), [gdpr](<https://devfeed.tech/tags/gdpr.md>), [google-analytics](<https://devfeed.tech/tags/google-analytics.md>), [laravel](<https://devfeed.tech/tags/laravel.md>), [privacy](<https://devfeed.tech/tags/privacy.md>)

## AI overview

The Laravel team explains why it replaced Google Analytics with Fathom Analytics across its blog, Envoyer, Forge, and Vapor. The move was motivated by Fathom's simpler dashboard and privacy-law compliance, while a planned importer would preserve existing Google Analytics data.

## Source excerpt

On August 24th, we switched to Fathom Analytics, completely removing our dependency on Google Analytics from this blog, Envoyer, Forge and Vapor.