# Firebase A/B Testing is now available for the web

DevFeed: [Firebase A/B Testing is now available for the web](<https://devfeed.tech/articles/firebase-a-b-testing-is-now-available-for-the-web-16652.md>)

Original publisher: [Read original article](<https://firebase.blog/posts/2026/03/ab-testing-for-web>)

Author: Sumit Chandel; Athira Manu

Published: 2026-03-04T00:00:00Z

Content type: release

Language: en

Sources: [Firebase Blog](<https://devfeed.tech/sources/firebase-blog.md>)

Topics: [A/B Testing](<https://devfeed.tech/topics/a-b-testing.md>), [Firebase](<https://devfeed.tech/topics/firebase.md>), [Web](<https://devfeed.tech/topics/web.md>), [Website](<https://devfeed.tech/topics/website.md>), [Google Analytics](<https://devfeed.tech/topics/google-analytics.md>)

Tags: [a-b-testing](<https://devfeed.tech/tags/a-b-testing.md>), [announce](<https://devfeed.tech/tags/announce.md>), [firebase](<https://devfeed.tech/tags/firebase.md>), [firebase-remote-config](<https://devfeed.tech/tags/firebase-remote-config.md>), [google-analytics](<https://devfeed.tech/tags/google-analytics.md>), [react](<https://devfeed.tech/tags/react.md>), [release](<https://devfeed.tech/tags/release.md>), [remote-config](<https://devfeed.tech/tags/remote-config.md>), [typescript](<https://devfeed.tech/tags/typescript.md>), [web](<https://devfeed.tech/tags/web.md>), [web-apps](<https://devfeed.tech/tags/web-apps.md>)

## AI overview

Firebase A/B Testing is now available for web apps, extending its existing mobile app experimentation capabilities. The feature uses Google Analytics and Firebase Remote Config to run and analyze experiments, track metrics such as retention, revenue, and engagement, and identify statistically significant variations.

## Source excerpt

From Mobile to Web: Easily run, analyze, and scale product experiments to drive real impact using Firebase A/B Testing now available for your web apps!