# How Vimeo Used Monte Carlo and Snowflake to Improve Data Quality at Scale

DevFeed: [How Vimeo Used Monte Carlo and Snowflake to Improve Data Quality at Scale](<https://devfeed.tech/articles/how-monte-carlo-and-snowflake-gave-vimeo-a-get-out-of-jail-free-card-for-data-fire-drills-83044.md>)

Original publisher: [Read original article](<https://montecarlo.ai/blog-how-monte-carlo-and-snowflake-helped-vimeos-data-quality-jump-into-the-future>)

Author: Michael Segner

Published: 2022-05-31T14:29:10Z

Content type: article

Language: en

Sources: [Monte Carlo](<https://devfeed.tech/sources/monte-carlo.md>)

Topics: [data-engineering](<https://devfeed.tech/topics/data-engineering.md>), [Grafana](<https://devfeed.tech/topics/grafana.md>), [Snowflake streaming data architecture](<https://devfeed.tech/topics/snowflake-streaming-data-architecture.md>), [Apache Kafka](<https://devfeed.tech/topics/apache-kafka.md>)

Tags: [case-studies](<https://devfeed.tech/tags/case-studies.md>), [data-engineering](<https://devfeed.tech/tags/data-engineering.md>), [data-observability](<https://devfeed.tech/tags/data-observability.md>), [data-observability-case-studies](<https://devfeed.tech/tags/data-observability-case-studies.md>), [data-quality](<https://devfeed.tech/tags/data-quality.md>), [data-trust](<https://devfeed.tech/tags/data-trust.md>), [reliability](<https://devfeed.tech/tags/reliability.md>), [scale](<https://devfeed.tech/tags/scale.md>)

## AI overview

Vimeo shifted from complex, fragile ETL pipelines to consumer-defined schemas, managed self-service analytics, and clearer pipeline ownership. It adopted Monte Carlo for data observability alongside Snowflake and Looker, gradually enabling anomaly alerts and routing them to responsible teams. The company says the approach improved visibility into data issues and helped build data trust and accountability.

## Source excerpt

See how Snowflake and Monte Carlo helped Vimeo achieve world-class data reliability on a massive scale.