# Predictions graduates to general availability to provide smarter user segmentation

DevFeed: [Predictions graduates to general availability to provide smarter user segmentation](<https://devfeed.tech/articles/predictions-graduates-to-general-availability-to-provide-smarter-user-segmentation-16296.md>)

Original publisher: [Read original article](<https://firebase.blog/posts/2018/11/predictions-graduates-to-general>)

Author: Jumana Al Hashal

Published: 2018-11-15T00:00:00Z

Content type: news

Language: en

Sources: [Firebase Blog](<https://devfeed.tech/sources/firebase-blog.md>)

Topics: [Firebase](<https://devfeed.tech/topics/firebase.md>), [Machine learning](<https://devfeed.tech/topics/machine-learning.md>), [Availability](<https://devfeed.tech/topics/availability.md>), [A/B Testing](<https://devfeed.tech/topics/a-b-testing.md>), [App](<https://devfeed.tech/topics/app.md>)

Tags: [a-b-testing](<https://devfeed.tech/tags/a-b-testing.md>), [availability](<https://devfeed.tech/tags/availability.md>), [bigquery](<https://devfeed.tech/tags/bigquery.md>), [cloud-messaging](<https://devfeed.tech/tags/cloud-messaging.md>), [firebase](<https://devfeed.tech/tags/firebase.md>), [google-analytics](<https://devfeed.tech/tags/google-analytics.md>), [in-app-messaging](<https://devfeed.tech/tags/in-app-messaging.md>), [news](<https://devfeed.tech/tags/news.md>), [predictions](<https://devfeed.tech/tags/predictions.md>), [remote-config](<https://devfeed.tech/tags/remote-config.md>), [updates](<https://devfeed.tech/tags/updates.md>)

## AI overview

Firebase Predictions graduated from beta to general availability. The machine learning product segments users by predicted future behavior, and predictive segments can target Remote Config, Cloud Messaging, In-App Messaging, and A/B Testing. The article also describes prediction health indicators, fail-safe behavior, and quality evaluation using held-out historical data.

## Source excerpt

News, tutorials, and updates from the Firebase team.