# Reimagining advertising with AI

DevFeed: [Reimagining advertising with AI](<https://devfeed.tech/articles/reimagining-advertising-with-ai-30934.md>)

Original publisher: [Read original article](<https://openai.com/index/reimagining-advertising-with-ai>)

Published: 2026-09-16T13:00:00Z

Content type: release

Language: en

Sources: [OpenAI News](<https://devfeed.tech/sources/openai-news.md>)

Topics: [Artificial Intelligence](<https://devfeed.tech/topics/ai.md>), [OpenAI](<https://devfeed.tech/topics/openai.md>), [ChatGPT](<https://devfeed.tech/topics/chatgpt.md>), [hubspot](<https://devfeed.tech/topics/hubspot.md>), [Shopify](<https://devfeed.tech/topics/shopify.md>)

Tags: [advertising](<https://devfeed.tech/tags/advertising.md>), [agents](<https://devfeed.tech/tags/agents.md>), [ai](<https://devfeed.tech/tags/ai.md>), [chatgpt](<https://devfeed.tech/tags/chatgpt.md>), [hubspot](<https://devfeed.tech/tags/hubspot.md>), [integrations](<https://devfeed.tech/tags/integrations.md>), [openai](<https://devfeed.tech/tags/openai.md>), [plugin](<https://devfeed.tech/tags/plugin.md>), [product](<https://devfeed.tech/tags/product.md>), [shopify](<https://devfeed.tech/tags/shopify.md>), [sponsored](<https://devfeed.tech/tags/sponsored.md>)

## AI overview

OpenAI introduces AI-powered advertising features in ChatGPT, including Sponsored Agents that let users converse with select business-sponsored agents after viewing an ad. It also adds prompt-based campaign tools and AI creative tools, plus integrations with HubSpot and Shopify.

## Source excerpt

Explore new AI-powered advertising experiences from OpenAI, including Sponsored Agents, tools for marketers, and integrations with HubSpot and Shopify.