# Segmented Pricing Strategy: How to Price Differently for Different Customers

DevFeed: [Segmented Pricing Strategy: How to Price Differently for Different Customers](<https://devfeed.tech/articles/segmented-pricing-strategy-how-to-price-differently-for-different-customers-10344.md>)

Original publisher: [Read original article](<https://dodopayments.com/blogs/segmented-pricing-strategy/>)

Author: Ayush Agarwal

Published: 2026-03-27T00:00:00Z

Content type: tutorial

Language: en

Sources: [Dodo Payments Blog](<https://devfeed.tech/sources/dodo-payments-blog.md>)

Topics: [Software as a service](<https://devfeed.tech/topics/saas.md>)

Tags: [how-to](<https://devfeed.tech/tags/how-to.md>), [pricing](<https://devfeed.tech/tags/pricing.md>), [pricing-strategy](<https://devfeed.tech/tags/pricing-strategy.md>), [saas](<https://devfeed.tech/tags/saas.md>), [strategy](<https://devfeed.tech/tags/strategy.md>)

## AI overview

This tutorial explains segmented pricing for SaaS products, where prices vary according to customer characteristics, location, willingness to pay, or product value. It discusses how segmentation can provide different entry points, reduce churn from poor price fit, expand the addressable market, and increase revenue per user.

## Source excerpt

Learn how to implement segmented pricing for SaaS. Covers geographic, customer-size, and feature-based segmentation with real examples.