# Why development leaders are investing in design

DevFeed: [Why development leaders are investing in design](<https://devfeed.tech/articles/why-development-leaders-are-investing-in-design-10249.md>)

Original publisher: [Read original article](<https://www.figma.com/blog/why-development-leaders-are-investing-in-design/>)

Author: Andrew Hogan

Published: 2025-07-15T00:00:00Z

Content type: article

Language: en

Sources: [Figma Blog](<https://devfeed.tech/sources/figma-blog.md>)

Topics: [software-development](<https://devfeed.tech/topics/software-development.md>), [Generative AI](<https://devfeed.tech/topics/generative-ai.md>), [idc](<https://devfeed.tech/topics/idc.md>)

Tags: [ai](<https://devfeed.tech/tags/ai.md>), [business](<https://devfeed.tech/tags/business.md>), [collaboration](<https://devfeed.tech/tags/collaboration.md>), [customer](<https://devfeed.tech/tags/customer.md>), [customer-engagement](<https://devfeed.tech/tags/customer-engagement.md>), [design](<https://devfeed.tech/tags/design.md>), [development](<https://devfeed.tech/tags/development.md>), [generative-ai](<https://devfeed.tech/tags/generative-ai.md>), [innovation](<https://devfeed.tech/tags/innovation.md>), [research](<https://devfeed.tech/tags/research.md>)

## AI overview

The article summarizes IDC research showing that development leaders view design as central to software development, product success, collaboration, and faster delivery. It also describes how generative AI is increasing development speed while making design quality and cross-functional partnership more important.

## Source excerpt

An IDC study shows just how central design has become to development leaders.