# Why is 'Reply' Not the Strongest Signal?

DevFeed: [Why is 'Reply' Not the Strongest Signal?](<https://devfeed.tech/articles/why-is-reply-not-the-strongest-signal-37124.md>)

Original publisher: [Read original article](<https://shostack.org/blog/why-is-reply-not-the-strongest-signal/>)

Author: Adam

Published: 2017-11-02T00:00:00Z

Content type: opinion

Language: en

Sources: [Shostack & Friends Blog](<https://devfeed.tech/sources/shostack-friends-blog.md>)

Topics: [email](<https://devfeed.tech/topics/email.md>)

Tags: [email](<https://devfeed.tech/tags/email.md>), [filter](<https://devfeed.tech/tags/filter.md>), [signal](<https://devfeed.tech/tags/signal.md>), [spam](<https://devfeed.tech/tags/spam.md>)

## AI overview

The author says Outlook.com is marking emails from long-term correspondents as junk and questions why spam filters do not treat repeated conversational exchanges as a stronger signal of user engagement.

## Source excerpt

[no description provided]