# AdMob Published articles for AdMob. This is one page of public article previews, not the complete archive. Follow Next page to continue. Summaries are not the original full articles. ## A New Advertising API, Built From The Ground Up DevFeed: [A New Advertising API, Built From The Ground Up]() Original publisher: [Read original article]() Author: Shai Almog Published: 2026-06-08T00:00:00Z Content type: release Language: en Sources: [CodeName One]() Topics: [API](), [AdMob](), [SDKs](), [Android](), [iOS]() Tags: [admob](), [advertising](), [android](), [api](), [gdpr](), [ios](), [sdk]() ### AI overview Codename One replaces its outdated advertising mechanisms with a pluggable, format-complete advertising subsystem in the core. The new API supports modern ad formats, consent handling, event-driven callbacks, provider discovery, and a modern AdMob reference provider. ### Source excerpt A single pluggable advertising subsystem in the core replaces a stack of dead-end legacy mechanisms, covering every modern ad format with a working AdMob reference provider. ## Maximize Revenue with Remote Config Personalization DevFeed: [Maximize Revenue with Remote Config Personalization]() Original publisher: [Read original article]() Author: Dana Silver Published: 2023-04-11T00:00:00Z Content type: tutorial Language: en Sources: [Firebase Blog]() Topics: [personalization](), [Firebase](), [Google Analytics](), [App](), [Machine learning]() Tags: [admob](), [ads](), [analytics](), [app](), [firebase](), [google-analytics](), [how-to](), [personalization](), [remote-config](), [revenue](), [tutorials]() ### AI overview This tutorial explains how Firebase Remote Config personalization uses Google Analytics events and parameter values to tailor app experiences and optimize objectives such as purchases, ad impressions, revenue, and return ad spend. It also demonstrates configuring ad frequency through the Firebase Console. ### Source excerpt News, tutorials, and updates from the Firebase team. ## Monetize your game with the new Google Mobile Ads C++ SDK from Firebase DevFeed: [Monetize your game with the new Google Mobile Ads C++ SDK from Firebase]() Original publisher: [Read original article]() Author: David Della Bitta Published: 2022-10-25T00:00:00Z Content type: release Language: en Sources: [Firebase Blog]() Topics: [SDKs](), [C++](), [Firebase](), [Google](), [Mobile](), [App]() Tags: [admob](), [app](), [c-plus-plus](), [firebase](), [google](), [launch](), [mobile](), [sdk]() ### AI overview Firebase introduced the Google Mobile Ads C++ SDK in June 2022 as a replacement for the deprecated AdMob C++ SDK. The article describes its cross-platform API, normalized ad implementations, main-thread operation handling, and Future-based ad request results for C++ apps and games. ### Source excerpt Firebase introduced a new Google Mobile Ads C++ SDK in June 2022 to help you more easily monetize your app or game. ## Learn how Vinwap increased revenue by 30% in less than a week DevFeed: [Learn how Vinwap increased revenue by 30% in less than a week]() Original publisher: [Read original article]() Author: Laura Willis Published: 2021-08-13T00:00:00Z Content type: article Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [Android]() Tags: [admob](), [case-study](), [firebase](), [learn](), [remote-config](), [revenue]() ### AI overview This Firebase case study describes how Vinwap, an indie developer of Android live-wallpaper apps, increased revenue by 30% in six days by testing increased banner-ad use with AdMob. ### Source excerpt News, tutorials, and updates from the Firebase team. ## See how CrazyLabs uses Firebase Remote Config to optimize apps at scale DevFeed: [See how CrazyLabs uses Firebase Remote Config to optimize apps at scale]() Original publisher: [Read original article]() Author: Laura Willis Published: 2021-07-28T00:00:00Z Content type: news Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [App](), [configuration]() Tags: [admob](), [apps](), [case-study](), [firebase](), [news](), [remote-config](), [scale]() ### AI overview The article describes how CrazyLabs used Firebase Remote Config and AdMob to test configurations across multiple game titles, aiming to increase revenue while maintaining user engagement. ### Source excerpt News, tutorials, and updates from the Firebase team. ## App monetization made easy: Using Firebase, AdMob, and Google Analytics to uncover your optimal ads strategy DevFeed: [App monetization made easy: Using Firebase, AdMob, and Google Analytics to uncover your optimal ads strategy]() Original publisher: [Read original article]() Author: Sumit Chandel; Rachel Saunders Published: 2021-02-23T00:00:00Z Content type: tutorial Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [A/B Testing](), [Google Analytics](), [App](), [Mobile]() Tags: [a-b-testing](), [admob](), [firebase](), [google-analytics](), [mobile](), [remote-config](), [retention](), [revenue]() ### AI overview This tutorial explains how to combine AdMob, Firebase Remote Config, Firebase A/B Testing, and Google Analytics to test ad strategies on subsets of app users and evaluate their effects on retention, ad revenue, and in-app purchase revenue. ### Source excerpt News, tutorials, and updates from the Firebase team. ## How GameNexa Studios used Firebase to grow and diversify their monetization strategy DevFeed: [How GameNexa Studios used Firebase to grow and diversify their monetization strategy]() Original publisher: [Read original article]() Author: Firebase Team Published: 2020-12-17T00:00:00Z Content type: article Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [data](), [A/B Testing](), [personalization](), [Google Analytics](), [Crashlytics](), [Monitoring]() Tags: [a-b-testing](), [admob](), [analytics](), [case-study](), [crashlytics](), [firebase](), [google-analytics](), [monetization](), [performance-monitoring](), [personalization](), [revenue](), [user-experience]() ### AI overview This Firebase case study describes how GameNexa Studios used Google Analytics and Firebase Predictions to segment users, then applied Remote Config and A/B Testing to tailor ads and in-app promotions. The company reported increased in-app purchase revenue, restored ad revenue to pre-pandemic levels, and higher conversions. ### Source excerpt News, tutorials, and updates from the Firebase team. ## Google Analytics for Firebase adds app revenue reporting, predictive insights, and custom metrics DevFeed: [Google Analytics for Firebase adds app revenue reporting, predictive insights, and custom metrics]() Original publisher: [Read original article]() Author: Steve Ganem Published: 2020-10-14T00:00:00Z Content type: news Language: en Sources: [Firebase Blog]() Topics: [Google Analytics](), [Firebase](), [AdMob](), [A/B Testing](), [Mobile](), [SDK]() Tags: [a-b-testing](), [admob](), [analytics](), [firebase](), [google-analytics](), [launch](), [mobile](), [sdk]() ### AI overview Firebase announces updates to Google Analytics for app developers, including app revenue reporting across AdMob and other third-party advertising platforms, predictive capabilities, and new event-scoped custom dimensions and metrics. ### Source excerpt News, tutorials, and updates from the Firebase team. ## How Pomelo Games used Firebase to increase revenue without losing players DevFeed: [How Pomelo Games used Firebase to increase revenue without losing players]() Original publisher: [Read original article]() Author: Patrick Martin Published: 2020-09-22T00:00:00Z Content type: article Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [A/B Testing](), [AdMob](), [Google Analytics](), [Crashlytics]() Tags: [a-b-testing](), [admob](), [analytics](), [case-study](), [crashlytics](), [firebase](), [games](), [google-analytics](), [monetization](), [remote-config](), [retention](), [revenue]() ### AI overview This Firebase case study describes how Pomelo Games used Firebase Remote Config and Firebase A/B Testing to test interstitial ads in Once Upon a Tower. The studio reported a 25% average increase in AdMob revenue and a 35% increase in in-app purchases, with almost no negative impact on retention or game stability. ### Source excerpt News, tutorials, and updates from the Firebase team. ## Firebase's 2017 Year-End Recap of New Features and Product Updates DevFeed: [Firebase's 2017 Year-End Recap of New Features and Product Updates]() Original publisher: [Read original article]() Author: Todd Kerpelman Published: 2017-12-28T00:00:00Z Content type: news Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [Cloud Functions](), [Serverless](), [Unity](), [C++](), [Android](), [AdMob](), [Crashlytics](), [Authentication](), [SDKs](), [Go Language]() Tags: [admob](), [android](), [authentication](), [c-plus-plus](), [cloud-functions](), [community](), [crashlytics](), [firebase](), [go](), [news](), [recap](), [sdks](), [serverless](), [unity](), [updates](), [year-in-review]() ### AI overview Firebase's 2017 year-end recap covers new and updated products, including Cloud Functions for Firebase, general availability for the C++ and Unity SDKs, Firebase Test Lab support for games, Analytics features, Crashlytics integration, Phone Authentication, open-sourced SDKs, the Admin SDK for Go, and Firebase Performance Monitoring. ### Source excerpt News, tutorials, and updates from the Firebase team. ## A Cross-platform Firebase Sample App Featuring Best Practices DevFeed: [A Cross-platform Firebase Sample App Featuring Best Practices]() Original publisher: [Read original article]() Author: Ibrahim Ulukaya Published: 2017-09-14T00:00:00Z Content type: tutorial Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [cross-platform](), [App](), [Realtime Database](), [Authentication](), [Cloud Functions]() Tags: [admob](), [android](), [auth](), [best-practices](), [case-study](), [cloud-functions](), [cross-platform](), [firebase](), [firebase-database](), [ios](), [sdks](), [tutorials](), [web]() ### AI overview The Firebase team introduces FriendlyPix, an open-source sample app that demonstrates real-world use cases and best practices across Firebase products. The app is available for Android, iOS, and Web, with associated Cloud Functions and plans for additional platforms and SDKs. ### Source excerpt News, tutorials, and updates from the Firebase team. ## Google Analytics for Firebase Updates: Custom Parameter Reporting DevFeed: [Google Analytics for Firebase Updates: Custom Parameter Reporting]() Original publisher: [Read original article]() Author: Krista Seiden Published: 2017-05-23T00:00:00Z Content type: release Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [Google Analytics](), [Firebase console]() Tags: [admob](), [bigquery](), [firebase](), [firebase-console](), [google-analytics](), [parameter](), [reporting]() ### AI overview Firebase announces updates to Google Analytics for Firebase, including initial support for viewing summaries of selected custom event parameters in the Firebase console. ### Source excerpt News, tutorials, and updates from the Firebase team. ## Five Firebase I/O Sessions I'm Excited About DevFeed: [Five Firebase I/O Sessions I'm Excited About]() Original publisher: [Read original article]() Author: Todd Kerpelman Published: 2017-05-03T00:00:00Z Content type: opinion Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [Cloud Functions](), [Machine learning](), [Google](), [cross-platform](), [Mobile]() Tags: [admob](), [case-study](), [cloud-functions](), [cross-platform](), [firebase](), [google-analytics](), [google-i-o](), [machine-learning](), [mobile](), [news]() ### AI overview A Firebase team writer previews several Firebase sessions planned for Google I/O 2017, including sessions on machine learning with Cloud Functions, Firebase Analytics updates, cross-platform app development, and AdMob with Firebase Analytics. ### Source excerpt News, tutorials, and updates from the Firebase team. ## Supercharge your games with Firebase for Unity and C++ DevFeed: [Supercharge your games with Firebase for Unity and C++]() Original publisher: [Read original article]() Author: Stewart Miles Published: 2017-02-27T00:00:00Z Content type: release Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [C++](), [Unity](), [SDK](), [SDKs]() Tags: [admob](), [analytics](), [authentication](), [c-plus-plus](), [cloud-storage](), [firebase](), [games](), [messaging](), [realtime-database](), [remote-config](), [unity](), [updates]() ### AI overview The Firebase team announces that its official Unity and C++ SDKs have reached General Availability as supported platforms. The article outlines Firebase services available through both SDKs, including AdMob, Analytics, Realtime Database, Dynamic Links, Authentication, Cloud Messaging, Remote Config, and Storage, and provides getting-started guidance and Cocos2D-x samples. ### Source excerpt News, tutorials, and updates from the Firebase team. ## Pirate Metrics: Making Money with Firebase DevFeed: [Pirate Metrics: Making Money with Firebase]() Original publisher: [Read original article]() Author: Parul Soi Published: 2017-02-03T00:00:00Z Content type: tutorial Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [SDK](), [dashboards]() Tags: [admob](), [advertising](), [analytics](), [best-practices](), [e-commerce](), [firebase](), [google-analytics](), [growth](), [metrics](), [play-store](), [product](), [revenue](), [sdk](), [trends](), [tutorials]() ### AI overview This article explains how to use Firebase to track and improve revenue as part of the Pirate Metrics series. It covers automatic tracking for in-app purchases through a connected Play Store account, event tracking for E-commerce purchases, revenue dashboards and purchase-based audiences, and AdMob integration for analyzing advertising revenue and trends. ### Source excerpt News, tutorials, and updates from the Firebase team. ## App monetization strategies and using AdMob with Firebase DevFeed: [App monetization strategies and using AdMob with Firebase]() Original publisher: [Read original article]() Author: Ameeti Mishra Published: 2016-09-30T00:00:00Z Content type: tutorial Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [App](), [Development](), [A/B Testing]() Tags: [a-b-testing](), [admob](), [ads](), [app](), [app-development](), [best-practices](), [building](), [business](), [experiment](), [firebase](), [monetization](), [revenue](), [tutorials]() ### AI overview This Firebase article discusses choosing an app monetization strategy early, including in-app purchases, subscriptions, ads, and experimentation. It also explains how AdMob can provide ad revenue and engagement insights and access to multiple ad networks. ### Source excerpt News, tutorials, and updates from the Firebase team. ## Pirate Metrics: Better Acquisition With Firebase DevFeed: [Pirate Metrics: Better Acquisition With Firebase]() Original publisher: [Read original article]() Author: Parul Soi Published: 2016-09-08T00:00:00Z Content type: tutorial Language: en Sources: [Firebase Blog]() Topics: [Firebase](), [App](), [Google]() Tags: [acquisition](), [admob](), [adwords](), [analytics](), [app](), [dynamic-links](), [event](), [firebase](), [google](), [google-analytics](), [tutorials]() ### AI overview This tutorial explains how to use Firebase with AdWords to measure and improve user acquisition. It covers app-open tracking, campaign attribution across advertising networks, audience segmentation, event-based targeting, retargeting, and Firebase Dynamic Links. ### Source excerpt News, tutorials, and updates from the Firebase team.