# James Davidson

Published articles for James Davidson.

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## 8 insights from the 'Certinia at Dreamforce' event: AI resets the economics of professional services

DevFeed: [8 insights from the 'Certinia at Dreamforce' event: AI resets the economics of professional services](<https://devfeed.tech/articles/8-insights-from-the-certinia-at-dreamforce-event-ai-resets-the-economics-of-professional-services-57688.md>)

Original publisher: [Read original article](<https://siliconangle.com/2026/09/21/ai-professional-services-fixed-bid-pricing-certiniaatdreamforce/>)

Author: Cheryl Knight

Published: 2026-09-21T20:32:03Z

Content type: news

Language: en

Sources: [SiliconANGLE](<https://devfeed.tech/sources/siliconangle.md>)

Topics: [Artificial Intelligence](<https://devfeed.tech/topics/ai.md>), [Risk](<https://devfeed.tech/topics/risk.md>), [Requirements](<https://devfeed.tech/topics/requirements.md>), [Code](<https://devfeed.tech/topics/code.md>), [AI-assisted coding](<https://devfeed.tech/topics/ai-assisted-coding.md>)

Tags: [agentic-ai](<https://devfeed.tech/tags/agentic-ai.md>), [ai](<https://devfeed.tech/tags/ai.md>), [ai-agents](<https://devfeed.tech/tags/ai-agents.md>), [architecture](<https://devfeed.tech/tags/architecture.md>), [automation](<https://devfeed.tech/tags/automation.md>), [business-management](<https://devfeed.tech/tags/business-management.md>), [careers](<https://devfeed.tech/tags/careers.md>), [carlos-gutierrez](<https://devfeed.tech/tags/carlos-gutierrez.md>), [certinia](<https://devfeed.tech/tags/certinia.md>), [certinia-at-dreamforce-2026](<https://devfeed.tech/tags/certinia-at-dreamforce-2026.md>), [certinia-inc](<https://devfeed.tech/tags/certinia-inc.md>), [certiniaatdreamforce](<https://devfeed.tech/tags/certiniaatdreamforce.md>), [certiniaatdreamforce26eventpage](<https://devfeed.tech/tags/certiniaatdreamforce26eventpage.md>), [civica-uk-ltd](<https://devfeed.tech/tags/civica-uk-ltd.md>), [code-generation](<https://devfeed.tech/tags/code-generation.md>), [connected-data](<https://devfeed.tech/tags/connected-data.md>), [context-engineering](<https://devfeed.tech/tags/context-engineering.md>), [crm](<https://devfeed.tech/tags/crm.md>), [cube-event-coverage](<https://devfeed.tech/tags/cube-event-coverage.md>), [customer-success](<https://devfeed.tech/tags/customer-success.md>), [customer-support](<https://devfeed.tech/tags/customer-support.md>), [enterprise-ai](<https://devfeed.tech/tags/enterprise-ai.md>), [event](<https://devfeed.tech/tags/event.md>), [financial-management](<https://devfeed.tech/tags/financial-management.md>), [fixed-bid-pricing](<https://devfeed.tech/tags/fixed-bid-pricing.md>), [hyland-software-inc](<https://devfeed.tech/tags/hyland-software-inc.md>), [it-consulting](<https://devfeed.tech/tags/it-consulting.md>), [james-davidson](<https://devfeed.tech/tags/james-davidson.md>), [knowledge-graphs](<https://devfeed.tech/tags/knowledge-graphs.md>), [mike-piehl](<https://devfeed.tech/tags/mike-piehl.md>), [mimi-spier](<https://devfeed.tech/tags/mimi-spier.md>), [neocol-inc](<https://devfeed.tech/tags/neocol-inc.md>), [news](<https://devfeed.tech/tags/news.md>), [platinum-river-innovations-llc](<https://devfeed.tech/tags/platinum-river-innovations-llc.md>), [prasad-sulur](<https://devfeed.tech/tags/prasad-sulur.md>), [professional-services](<https://devfeed.tech/tags/professional-services.md>), [project-delivery](<https://devfeed.tech/tags/project-delivery.md>), [thecube](<https://devfeed.tech/tags/thecube.md>)

### AI overview

An event report describes how AI is changing professional-services economics, including a shift from hourly billing to fixed-bid and outcome-based work. It covers delivery risk, agent architecture, knowledge graphs, context engineering, AI-supported requirements, code generation and testing, and implications for consulting careers.

### Source excerpt

AI is rewriting the economics of professional services. Firms that once billed by the hour are quoting fixed bids, compressing delivery timelines and absorbing risk they would previously have pushed onto the client. The labor a single project consumes is falling, and the price with it. The argument has moved past whether the technology works [...] The post 8 insights from the 'Certinia at Dreamforce' event: AI resets the economics of professional services appeared first on SiliconANGLE.