# product-focused design

Published articles for product-focused design.

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## Yestalgia: Bringing Decathlon's '90s Spirit to Life Through a Playful Digital Experience

DevFeed: [Yestalgia: Bringing Decathlon's '90s Spirit to Life Through a Playful Digital Experience](<https://devfeed.tech/articles/yestalgia-bringing-decathlon-s-90s-spirit-to-life-through-a-playful-digital-experience-4349.md>)

Original publisher: [Read original article](<https://tympanus.net/codrops/2026/09/12/yestalgia-bringing-decathlons-90s-spirit-to-life-through-a-playful-digital-experience/>)

Author: Quentin Hocdé and Jonathan Da Costa

Published: 2026-09-12T08:40:31Z

Content type: article

Language: en

Sources: [Codrops](<https://devfeed.tech/sources/codrops.md>)

Topics: [micro-interactions for websites](<https://devfeed.tech/topics/micro-interactions-for-websites.md>)

Tags: [90s-inspired-design](<https://devfeed.tech/tags/90s-inspired-design.md>), [90s-web-design](<https://devfeed.tech/tags/90s-web-design.md>), [animation](<https://devfeed.tech/tags/animation.md>), [articles](<https://devfeed.tech/tags/articles.md>), [case-study](<https://devfeed.tech/tags/case-study.md>), [creative-development](<https://devfeed.tech/tags/creative-development.md>), [creative-technology](<https://devfeed.tech/tags/creative-technology.md>), [creative-web-design](<https://devfeed.tech/tags/creative-web-design.md>), [decathlon-digital-experience](<https://devfeed.tech/tags/decathlon-digital-experience.md>), [decathlon-website](<https://devfeed.tech/tags/decathlon-website.md>), [decathlon-yestalgia](<https://devfeed.tech/tags/decathlon-yestalgia.md>), [design](<https://devfeed.tech/tags/design.md>), [development](<https://devfeed.tech/tags/development.md>), [editorial-web-design](<https://devfeed.tech/tags/editorial-web-design.md>), [experimental-web-design](<https://devfeed.tech/tags/experimental-web-design.md>), [fashion-web-design](<https://devfeed.tech/tags/fashion-web-design.md>), [gsap](<https://devfeed.tech/tags/gsap.md>), [gsap-animation](<https://devfeed.tech/tags/gsap-animation.md>), [illustration](<https://devfeed.tech/tags/illustration.md>), [immersive-web-experience](<https://devfeed.tech/tags/immersive-web-experience.md>), [interactive-storytelling](<https://devfeed.tech/tags/interactive-storytelling.md>), [interactive-website](<https://devfeed.tech/tags/interactive-website.md>), [lenis-smooth-scroll](<https://devfeed.tech/tags/lenis-smooth-scroll.md>), [motion-design](<https://devfeed.tech/tags/motion-design.md>), [nostalgic-web-design](<https://devfeed.tech/tags/nostalgic-web-design.md>), [performance](<https://devfeed.tech/tags/performance.md>), [piecesjs](<https://devfeed.tech/tags/piecesjs.md>), [product](<https://devfeed.tech/tags/product.md>), [product-focused-design](<https://devfeed.tech/tags/product-focused-design.md>), [product-launch](<https://devfeed.tech/tags/product-launch.md>), [rive](<https://devfeed.tech/tags/rive.md>), [rive-animation](<https://devfeed.tech/tags/rive-animation.md>), [typography](<https://devfeed.tech/tags/typography.md>), [walkman-navigation](<https://devfeed.tech/tags/walkman-navigation.md>), [web](<https://devfeed.tech/tags/web.md>), [web-animation](<https://devfeed.tech/tags/web-animation.md>), [wordpress](<https://devfeed.tech/tags/wordpress.md>), [wordpress-custom-theme](<https://devfeed.tech/tags/wordpress-custom-theme.md>), [yestalgia](<https://devfeed.tech/tags/yestalgia.md>)

### AI overview

This article presents Yestalgia, Decathlon's '90s-inspired capsule collection website. It explains how editorial product presentation, vibrant illustration, expressive typography, animation, micro-interactions, and a cassette-player navigation concept turn the campaign's nostalgic art direction into a playful digital experience.

### Source excerpt

A closer look at how Yestalgia brings Decathlon's '90s-inspired vision to the web through art direction, interaction, animation, and creative development.