# Social Commerce

Published articles for Social Commerce.

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## TikTok Is Quietly Putting Web Apps Inside Its App

DevFeed: [TikTok Is Quietly Putting Web Apps Inside Its App](<https://devfeed.tech/articles/tiktok-is-quietly-putting-web-apps-inside-its-app-9279.md>)

Original publisher: [Read original article](<https://webdesignerdepot.com/tiktok-is-quietly-putting-web-apps-inside-tiktok/>)

Author: Alex Harper

Published: 2026-09-10T17:33:18Z

Content type: article

Language: en

Sources: [Web Designer Depot](<https://devfeed.tech/sources/web-designer-depot.md>)

Topics: [modern web development](<https://devfeed.tech/topics/modern-web-development.md>), [Web Development](<https://devfeed.tech/topics/web-development.md>), [interactive website](<https://devfeed.tech/topics/interactive-website.md>), [App](<https://devfeed.tech/topics/app.md>), [React Native](<https://devfeed.tech/topics/react-native.md>)

Tags: [app-development](<https://devfeed.tech/tags/app-development.md>), [app-ecosystem](<https://devfeed.tech/tags/app-ecosystem.md>), [browser](<https://devfeed.tech/tags/browser.md>), [digital-platforms](<https://devfeed.tech/tags/digital-platforms.md>), [embedded-apps](<https://devfeed.tech/tags/embedded-apps.md>), [framework](<https://devfeed.tech/tags/framework.md>), [future-of-apps](<https://devfeed.tech/tags/future-of-apps.md>), [in-app-experiences](<https://devfeed.tech/tags/in-app-experiences.md>), [javascript](<https://devfeed.tech/tags/javascript.md>), [mini-apps](<https://devfeed.tech/tags/mini-apps.md>), [mobile-apps](<https://devfeed.tech/tags/mobile-apps.md>), [mobile-web](<https://devfeed.tech/tags/mobile-web.md>), [platform](<https://devfeed.tech/tags/platform.md>), [react](<https://devfeed.tech/tags/react.md>), [social-commerce](<https://devfeed.tech/tags/social-commerce.md>), [social-media](<https://devfeed.tech/tags/social-media.md>), [technology](<https://devfeed.tech/tags/technology.md>), [tiktok](<https://devfeed.tech/tags/tiktok.md>), [tiktok-apps](<https://devfeed.tech/tags/tiktok-apps.md>), [tiktok-developers](<https://devfeed.tech/tags/tiktok-developers.md>), [ui-design](<https://devfeed.tech/tags/ui-design.md>), [ux-design](<https://devfeed.tech/tags/ux-design.md>), [web](<https://devfeed.tech/tags/web.md>), [web-apps](<https://devfeed.tech/tags/web-apps.md>), [web-design](<https://devfeed.tech/tags/web-design.md>), [web-designers](<https://devfeed.tech/tags/web-designers.md>), [web-development](<https://devfeed.tech/tags/web-development.md>)

### AI overview

TikTok Minis let third-party, web-based experiences run inside TikTok, using technologies such as HTML, JavaScript, React, and Vue. The article examines how this could blur the boundaries between websites, social networks, and apps while noting TikTok's platform, configuration, and approval constraints.

### Source excerpt

TikTok isn't just hosting videos anymore--it's quietly letting web-based experiences live inside the app. TikTok Minis could blur the line between social network, browser, and app platform, and web designers should be paying attention.

## Building Myntra's Video Platform: Part 4

DevFeed: [Building Myntra's Video Platform: Part 4](<https://devfeed.tech/articles/building-myntra-s-video-platform-part-4-20132.md>)

Original publisher: [Read original article](<https://medium.com/myntra-engineering/building-myntras-video-platform-part-4-dd6d582ce2ef?source=rss----7484818e9f88---4>)

Author: Shikhar Shrivastav

Published: 2024-06-07T05:29:57Z

Content type: article

Language: en

Sources: [Myntra](<https://devfeed.tech/sources/myntra.md>)

Topics: [Streaming](<https://devfeed.tech/topics/streaming.md>), [real-time](<https://devfeed.tech/topics/real-time.md>), [Latency](<https://devfeed.tech/topics/latency.md>), [Requirements](<https://devfeed.tech/topics/requirements.md>)

Tags: [article](<https://devfeed.tech/tags/article.md>), [ecommerce](<https://devfeed.tech/tags/ecommerce.md>), [influencers](<https://devfeed.tech/tags/influencers.md>), [latency](<https://devfeed.tech/tags/latency.md>), [livestream](<https://devfeed.tech/tags/livestream.md>), [real-time](<https://devfeed.tech/tags/real-time.md>), [requirements](<https://devfeed.tech/tags/requirements.md>), [series](<https://devfeed.tech/tags/series.md>), [social-commerce](<https://devfeed.tech/tags/social-commerce.md>), [streaming](<https://devfeed.tech/tags/streaming.md>)

### AI overview

Part 4 of Myntra's Video Platform series examines the architecture of its livestreaming use case. It outlines platform requirements and compares prerecorded video livestreams with camera-feed livestreams, including their respective advantages and limitations.

### Source excerpt

This article is the 4th one in the series 'Building Myntra's Video Platform'. In case you haven't read the first three parts, you may want to read the same for better context. Building Myntra's Video Platform: Part 1 Building Myntra's Video Platform: Part 2 Building Myntra's Video Platform: Part 3 In this article we will dwell a bit more on the architecture aspects. We use our Video Platform for Video On Demand (VOD) and Livestream use cases. The focus here will be the Livestream use case. Top Requirements Platform to transcode videos in HLS Adaptive Bitrate Streaming Near accurate color reproduction Support live commerce features Comments & other interactive elements to be added Support multiple concurrent livestreams Ability to support multiple hosts in the same livestream Glass to glass latency to be less than 15 seconds and ability to tune that further Ability to support lakhs of concurrent users and potentially millions in the future Livestreaming types In industry 2 different kinds of livestreams are popular Pre Recorded video as Livestream Camera feed as Livestream Pre Recorded video as Livestream Here a video is pre recorded and served as a livestream at the specific time. Pros: More control: You can edit the video beforehand to ensure everything is polished and exactly how you want it. No worries about technical glitches or unexpected moments during a live broadcast. Scheduling: Can be easily scheduled and broadcasted at the required time Repeatable: Can be streamed multiple times Cons: Lacks interaction: Viewers can't interact with the streamer in real time, which can make the experience less engaging. Feels less authentic: Viewers may notice content repeating across several livestreams Missing out on live engagement: You can't capitalize on the excitement and momentum that can come from a live stream. Camera feed as Livestream Here the host relays the camera feed as livestream for everyone 's consumption. Pros: Real-time: Shows events as they happen, crea